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This original 1980s magazine advertisement showcases CompuServe, the pioneering consumer information service, emphasizing its compatibility across all personal computer brands. The central graphic features a surrealist montage emerging from a computer screen, including a bull representing finance, a caduceus for medical info, an airplane for travel, a camera for media, and a sci-fi warrior for gaming. This high-tech aesthetic captures the early yuppie culture\'s excitement for the burgeoning digital age and the dawn of the internet. The ad famously declares, \"We don\'t care which computer you own. We\'ll help you get the most out of it.\"The layout includes detailed copy describing early online features such as electronic mail (email), national bulletin boards, forums, and the \'CB simulator.\' It highlights CompuServe\'s role in providing news, shopping, banking, and trivia to the personal computer user. This piece is a significant artifact of 1980s tech history, representing the transition into the information age before the modern World Wide Web. Specifications:
- Brand: CompuServe (An H&R Block Company)
- Product: Consumer Information Service
- Item Type: Magazine Ad
- Art Style: 1980s High-Tech Surrealism
- Location: Columbus, Ohio
- Logos/Graphics: CompuServe logo; montage of bull, airplane, camera, sci-fi character, and medical symbol
- On-piece claims: \"world\'s largest information service,\" \"over one quarter of the FORTUNE 500 companies\"
- Substrate/Material: Paper
- Identifiers: Consumer Information Service, P.O. Box 20212, Columbus, OH 43220
