1950 Borden Cow Elsie & Elmer Vintage Ad - Family Finances, Money Spent For Sale

Discover this fascinating vintage full-page advertisement featuring the iconic Elsie the Borden Cow and her husband Elmer. Dated 1950, this compelling piece of ephemera delves into the Borden Company's financial practices, titled "But wives are more realistic about money than men, dear!" It offers a unique glimpse into mid-century corporate communications and societal views on household finances.The ad details how Borden's money was spent in 1950, including benefits to farmers, employees across 48 states and Canada, and stockholders. It highlights the company's economic impact with specific figures and charming illustrations of Elsie, Elmer, and their calves. This collectible item is a wonderful snapshot of American advertising, consumer culture, and economic history from the early 1950s, perfect for enthusiasts of vintage advertising, Borden memorabilia, or social history ephemera.

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